Free insurance agency website template · no signup

Free insurance agency website template — built around your business in seconds.

Below are nine complete insurance agency websites, built a moment ago in your browser. Type your business name, town and phone number and all nine rebuild around you. Pick one to open the designer and make it yours.

Try a trade — the whole page changes

Start typing to filter 200+ trades — or type your own. Anything works.

Nine designs of your business

Built live from your details. Pick one to open the designer and change any word, colour, photo or section.

Insurance Agency website template: what's included

Written for insurance agency businesses, not a general template with the word changed. Every part below is on the page in the preview, and every part changes when you type your own details.

The headline

“The cover you need, and none you don't.” Home, auto, life and business cover in your town — compared across carriers, explained in plain terms.

The welcome

Insurance is only worth anything on the day you claim. We'll read you the exclusions before you buy, not after, and tell you where a cheaper policy would let you down.

What sets the business apart

  • We read the exclusions. Before you buy. That's where claims are lost.
  • Several carriers. Compared side by side, not one company's list.
  • Here at claim time. A person who knows your file answers.

Services

  • Auto — Liability, collision and the uninsured-motorist cover Colorado needs.
  • Home — Including the hail cover that matters on this side of the state.
  • Business — General liability, property and workers' comp.
  • Life — Term and whole, with the difference explained honestly.
  • Umbrella — The cheap layer that sits above everything else.
  • Annual Review — Cover checked against what's actually changed.

The look

Nine designs, from warm cinematic bands to giant type on a canvas, each filled with insurance agency photographs and offered in this trade's colours. Any colour, font or photo can be changed in the designer.

What does a insurance agency website need?

Short answer: four things, and all four belong in the first screen — the trade and the town you work in, a phone number that is a button rather than text, photographs of your own work, and a price or a price range. For insurance agencies the three that decide the call are:

  • Lines of cover
  • A quote request
  • Independent or tied

Insurance shoppers compare cover and want a real person to explain it.

The problem

Comparison sites own the price searches, so an independent agency can't win on 'cheapest'. What it can win on is the person: someone who explains the cover, handles the claim and answers the phone. A site that shows who the agents are, the lines of cover you handle and a short quote request lets you compete on that. Without it, the shopper only sees the comparison sites.

What your customers are typing

  • insurance agent near me
  • independent insurance broker
  • business insurance quote
  • home and car insurance bundle
  • landlord insurance broker

Every one of those is a search you can appear for. None of them can be won by a Facebook page.

Insurance Agency website design ideas: what goes on the page

Insurance shoppers compare cover and want a real person to explain it. Show which kinds of insurance you handle and make getting a quote simple.

Lines of cover

Home, auto, business, life — each with a short plain-language explanation.

A quote request

A short form or a phone number for quotes. Keep it brief; long forms get abandoned.

Independent or tied

Say whether you compare several insurers. It is a real reason to choose an agent.

How to make a insurance agency website

  1. Type your business name. The headline, the page title and the web address change with it.
  2. Add your town and phone number. Your town goes into the headings, which is what people type when they search for a insurance agency business near them. Your number becomes a call button.
  3. Share it or put it live. Send the link to a partner or co-owner, or have us build the real site from it: your photographs, your services, your domain.

Free to build. $750 to put live.

No account needed. To go live we add your photographs and services, register the domain in your name and launch within about a week, for $750 once.

Common questions

Is this insurance agency website template free?

Yes. Building and previewing it costs nothing and needs no signup. Putting it live on your own domain, with your photographs and real services, is $750 once.

What should a insurance agency website include?

At minimum: lines of cover, a quote request and independent or tied. Plus your phone number, the area you serve and a way to contact you on every page.

How much does a insurance agency website cost?

From about $200 a year on a do-it-yourself builder to $6,000 or more from an agency. We build insurance agency websites for published prices: $750, $1,500 or $2,500. The website cost calculator compares every option.

Where can I see insurance agency website examples?

The site on this page is one, built live from the same template we use for paying clients. Our small business website examples page shows the design for every trade.

Can the site take quote requests?

Yes. A short form — cover type, a few details, best time to call — gets more requests than a long one, and you ask the rest on the phone.

Should I say whether we're independent?

Yes. 'We compare several insurers for you' is a reason to call a broker instead of going direct.

Like what you built?

We take that page, add your photographs and your real content, register the domain in your name and put it live. Usually within a week.

Published prices. 14-day money-back after launch. You own the domain and the files.